So We Will Try To Obtain The Maximum Results And Benefits With The Least Possible Investment , Without Making The Mistake Of Saturating And Looking Like Spam. The 7+2 Advantages Of Online Advertising Next, I Am Going To List The Main Ones That I Think Make Investing In Ads One Of The Greatest Favors You Can Do To Your Businessadvantages Of Online Advertising: Visibility Detailed Segmentation Friendly Minimum Investment Very Measurable Easy Global Bidirectional Flexible And Fast What More Could You Ask For? You Get More Visibility Than With Traditional Advertising Multichannel Advertising This Is Precisely Thanks To Segmentation.
It Is Not That A Television Advertisement Does Not Have Visibility, But Rather That It Does Not Impact The Target Audience In The Same Way. For Example, If Your Buyer Persona Is From Latest Mailing Database The Millennial Generation, They Probably Don't Consume Much Of Traditional Media. With Which, Investing In Them Would Be Wasting Money, Instead Of Doing It Where They Move, Social Networks. 2- You Can Find The Needle In The Haystack Accurate Advertising The Segmentation Capacity Of Online Advertising Is Enormous. We Can Decide Who We Want Our Ads To Reach , Not Only Based On Their Geographic Characteristics, But Also Based On Demographics Or Interests. If We Strive To Know Our Ideal Client Perfectly , We Can Obtain A Very Positive Return On Investment Roi.
Impact Your Buyer Persona On Their "Field" Targeted Advertising Our Target Audience Can Be Found In Different Media. Our Job Will Be To Investigate And Discover Where The People We Are Interested In Addressing Are. Thus, We Will Only Place Ads In Those That Generate Benefits For Us. 4- Its Low Investment Cost Cheap Advertising Compared To Television Ads Which Cost Millions For A Few Seconds , The Initial Investment That Starting To Launch Ads On The Internet Can Mean Is From 1 To 5 Euros A Day. It Is Perfectly Acceptable For Any Business And, However, It Can Already Get Us Great Results.